We don’t start with technology. We start with car washing. We understand how high-performing multi-site operators work, where friction gets in the way, and what the business needs next. Then we determine what technology should enable—and bring an independent perspective to what you choose and how you put it to work.
A POS or core platform reaches into revenue, customer experience, site operations, reporting and every location added after the decision. Once implemented, changing course is expensive, disruptive and slow.
The risk is not choosing the wrong feature set. It is building the business around constraints that are expensive to undo.
Before recommending a platform or changing a system, we look at what the business actually needs to accomplish.
Only then do we ask what technology should enable.
Technology is often the enabler. It isn’t always the constraint.
An independent operator’s perspective on the technology decisions that shape the business for years.
We look across the full customer lifecycle to find the few constraints most likely to unlock growth.
Independent intelligence on the technology, companies and changes shaping professional car washing.
The research layer behind IgniteDrive’s advisory work, and a product in its own right. Consequential decisions should start with better evidence.
Research, observations and arguments about where car washing is going, and what operators should do about it.
All ideas →Kyle Doyle built the car wash industry’s first cloud-based point-of-sale platform, made technology and operating decisions inside a private equity-backed operator, and later founded Salespath, a frontline sales platform whose approach to technology-enabled driveway selling has since become increasingly common across the industry. After Salespath was acquired by Rinsed, he worked inside one of the industry’s leading technology providers. That path gives IgniteDrive a rare understanding of how platforms are built and sold, how operators actually use them, and how technology decisions shape revenue, workflows, customer experience and growth.
Experience forms the judgment. Independent research keeps it current.
Tell us the decision, constraint or performance problem in front of you.
